Producers of seeds in Russia. The 2020 catalog contains a rating of 60 trademarks representing on Russian market snack product - seeds. Manufacturing enterprises-suppliers offer products in bulk without unnecessary markups and intermediaries. The list contains famous and large companies and new brands.

Production is established in the cities: Moscow and the Moscow region, Krasnodar, Omsk, Vidnoye, Kazan, Voronezh, etc. In the list famous brands: "Cool Oker", "Native Spaces", "Moscow Nut Company", "Chatter", "Agroproduct", etc.

The range of packaged and weight seeds:

• fried selected;
• cleaned;
• from sunflower seeds, pumpkins;
• dried (white and black seeds);
• salty;
• with flavors etc.

Manufacturing companies offer an additional range of snacks of their own production: peanuts, pistachios, croutons. The goods are certified, sold in strong packaging in bulk to the regions of Russia, the CIS countries and the customs union. Documents and certificates available.

Enterprises are pleased to offer cooperation to dealers, wholesale buyers, owners of trading businesses and large retail chains.

To buy a product in bulk or order a price list and prices, contact an employee of the enterprise at an exhibition or at email(address of the sales department and the official website, see the Contacts tab). Wholesale, delivery by transport companies.

Practice shows that there are no bad business ideas, there are unfavorable circumstances or an incorrect approach to implementation. De facto, for a successful start, a lot of competition or lack of experience is not an obstacle, the main thing is to have a great desire and correctly calculate your strengths, plus, of course, think over a sales strategy. Taking such axioms as a basis, you can take a completely new look at the ways of organizing your first business.

Looking at a small business without regard to competition and lack of experience, you can see a whole cluster of successful ideas, primarily mini-productions of various formats. Alas, the practice of entrepreneurship in Russia has brought trade to the forefront, but the experience of Western countries suggests the fallacy of this approach. Following the realities of the development of market relations, it can be assumed that in the near future, the retail market will face difficult times, and vice versa, mini-workshops will receive a tangible impetus for development. Of course, such bright prospects are strategic calculations, but "the sleigh needs to be prepared from the summer." Although, in addition to strategic advantages, many small production ideas have very specific advantages and can provide high . Today we will talk about one such direction, also subscribe to the blog, a whole series of articles devoted to this direction is being prepared for publication. Let me remind you that the publication contains three articles with a description, with business plan calculations, it will be interesting.

Fried sunflower seeds without false modesty can be called the most popular product in Russia for "killing time", for example, in the USA this niche is occupied by popcorn. The real volumes of consumption of roasted sunflower seeds in the country are simply not known, of course, there are statistics from large producers, but according to experts, they occupy no more than 10-30% of the market, although these figures are frankly taken from the ceiling. Of course, we can note the trends of the last decade in the growth of the "civilization" of the market and the increasing demand for packaged "factory" roasted seeds. But as always. a cruel joke with the producers was played by their greed. Fast enough big business refused to work with "quality" and switched to work on the principle of "quantity", thereby turning away some of the consumers. Although it is worth being objective, sometimes not only the manufacturer of fried seeds is to blame, but also intermediaries, not observing the storage conditions of the finished product during its delivery. Whatever it was, the result of such actions was a significant deterioration in the quality of finished seeds from "brand" companies. Small businesses began to use this factor, creating small mini-shops for the production of fried seeds on a regional scale, and very successfully.

Strengths of the idea of ​​​​a mini workshop for the production of fried seeds

• - low price of entering the business, more details about the list of equipment for the production of fried sunflower seeds here. (date of publication 18.04.2014);
• - high profitability of seeds processing;
• - ease of organization. You need a small room, minimum requirements from regulatory authorities, including the CEC, at least a few staff and the usual infrastructure, in fact, the same can be said about taxes, and enough;
• - technological simplicity of the production process;
• - high demand. It should be noted that the demand for seeds exists all year round, which

Cons of roasted sunflower seeds

• - organization of sales of mini-workshop products. The most painful issue and requiring special attention, plus non-traditional approaches at the stage of formation of the distribution network.
• - the need for additional investment of money in the advertising campaign.

As you can see, there are few minuses in a small workshop, but they are quite significant, now we will consider the main stages of opening production.

Stage one of the opening of production - the choice of premises.

The room for a mini workshop for roasting seeds should be quite spacious, optimally up to 100 squares, plus 30-40 squares of storage space. The regulatory authorities do not put forward any special requirements for its equipment, as in fact in any production, cladding, ventilation, the presence of electricity and running water are needed. A good addition would be if gas is brought into the room. Gas ovens are a bit more economical than electric ovens, but practice shows that it is not necessary to specially carry out natural gas at least at the initial stage of the formation of a small production workshop, the costs are too high. Actually, all the requirements, and of course the premises of the workshop, need to be equipped with a fire alarm. The latter is mandatory for all types of production activities.

Stage two - the choice of equipment for a small production workshop.

Actually, there are several options here, you can go for the most concise option and buy a minimum set of equipment, which will include:

• seed roaster,
• packaging machine
• cooler-purifier.

In such cases, only ready-made culinary seeds (previously calibrated, dried and cleaned) will have to be used in production. Such raw materials will cost an order of magnitude more expensive than ordinary farm seeds, which still need to be processed. It should be noted that buying additional equipment for calibration and purification is quite expensive and justifies such equipment only with more or less significant volumes. We will talk about this separately in an article dedicated to equipment for a mini-workshop for the production of fried seeds here.

Stage three opening - installation of equipment

All equipment used in the production of fried sunflower seeds is installed independently and does not require special conditions or knowledge, although if you are buying a new one, then of course the best option would be to purchase with installation by the manufacturer. By the way, the ease of installation and dismantling of equipment provides a very high mobility of the business for the production of fried seeds, which is another big plus. For example, the same fish shop is much more difficult to “transfer”, which often has a negative effect. Given the small investment in opening production and mobility, this is a great option for those who want to try themselves in the production direction and dream of a mini-workshop.

Stage four in the opening of a small production - we select suppliers of raw materials.

Of course, ideally, I would like to find one channel for the supply of high-quality calibrated culinary seeds, but business practice shows that this option is unrealistic. Typically, such a supplier has very inflated prices and is ready for discounts only for large volumes. A small workshop cannot afford this, therefore the constant search for a supplier and the availability of a constant supply of raw materials are the main condition for work. Frankly speaking, the best option is to buy sunflowers in the midst of the harvest, it is during this period that sunflower seeds are sold at the lowest price. Especially if you buy from the “field” and already “finish” them on your own, bringing them to a marketable condition and selling part of the seeds after the new year. The equipment of a small barn for storing sunflowers will cost relatively inexpensively, the main problem is further work with the seed, which implies the presence of certain equipment. And these are additional costs. Although a couple of years ago, making calculations for one farm, calculating the payback for building a mini elevator for processing and storing sunflower seeds, we came to the conclusion that such expenses pay off in 2 successful seasons. True, the purchase of raw sunflower also requires money, and this is an additional burden on the business. In general, I recommend moving in one of the following ways:

• - first, work with small farms with their own storage facilities. It is this category that sells sunflowers in small batches throughout the year to maintain business. The cost price in this case will fluctuate greatly depending on the price of seeds on the market;
• - the second is the creation of own capacities for storage and purchase at the height of the season, which implies an additional investment of money in opening our own production. In this case, a small workshop for the production of seeds will have a more or less stable cost throughout the year, and of course a certain stability.

Stage five - fry the seeds.

Actually, the mini-shop technology does not differ in anything special from the technology of roasting sunflowers at home. The main difference may be the presence of an automatic conveyor-oven, but for a small production it is better to use ovens with periodic loading of seeds. This is cheaper for starting a business and makes it possible to better control the roasting process, and this is control over the quality of the finished product. And quality is the key to the success of the idea.

The sixth stage is the sale of finished products.

As implementations have already said, this is the biggest problem when opening small production, and it does not matter in what area. And with regard to roasted seeds, even more so. A proven way to sell the products of a small workshop is to work with convenience stores, while the vast majority of such stores belong to small businesses that are not picky in choosing suppliers. To be clear, large chains require not only big discounts, but also fees for placing goods on their shelves. As a result, it is worth starting your business with them, working with retail, you should do two main things at once:

• - dumping. We offer our goods below the wholesale price of branded manufacturers;
• - it is immediately necessary to provide seeds of different packaging, from the smallest packages to 500 grams.

Plus, do not forget about the advertising company, in this case, billboards at traffic intersections with a bright and memorable slogan and, of course, a pattern work very well. It is not necessary to “invent” advertising yourself; it is best to turn to a professional advertising agency. The second technique, which has proven itself well for a narrow regional business, is promotions using prizes and walking “soft” toys at traffic intersections.

The practice of opening shows that it will take six months of intensive work with retail stores to form a full-fledged sales network. This factor must be taken into account in order to form a "margin" of strength for a tear-away project.

program "Your business" project for the production of fried sunflower seeds

How to start your own business? Will the show talk about it? roasted sunflower seed project

Let's look at these steps in more detail:
Calibration. This is the process of separating large grains from small ones, as well as cleaning debris. For this purpose, special calibration machines or vibrating screens are used, which perform the function of dividing the product into several fractions.
Washing. What you should pay attention to is, of course, productivity (usually it ranges from 100-150 kg / h). Sinks have a design of a through passage, tunnel type. There are:

• with top irrigation;
• with top and bottom watering (for a more thorough washing of the product);
• with one heater at the outlet;
• with two heaters (for stronger drying of the product, which reduces the frying time later).

Product salting. It is used in the production of salty products (more often nuts, less often seeds). This function is performed by the so-called additive machine (also called a coating drum). Usually such devices are used for high performance.

frying. To date, a very large number of various ovens for drying and frying bulk products are presented on the market.

The most common option is an electric drum oven. Such models, as a rule, are equipped with: a stainless steel drum, agitators located inside the drum, a thermostat, windows for removing moisture, and a sampling blade. Some models are additionally equipped with coolers.

In addition to electric ovens, gas-fired drum ovens are also common. All specifications they save, while allowing significant energy savings. Ordinary gas (propane-butane mixture) is used as fuel for such furnaces, the cylinder is connected using an ordinary gearbox.

The next model, according to customer demand, are models that work on the principle of frying in a stream of hot air. The models are fundamentally different from those described above in their principle of operation, where the seeds are placed in a bunker and roasted "in a fluidized bed". The roasting process takes place in a suspended state due to the operation of a pressure fan at a temperature of 220 ° C. The advantage of this model is a powerful blowing of the product, in which the weight of the carbon particles settle in the exhaust pipe, and do not mix with the product.

Next, it is worth noting models that work on infrared radiation. Models roast (dry) the product using a stream of infrared radiation, which heats the product itself, and not the surrounding air. Typically, such furnaces have a continuous cycle of operation, and allow you to get high productivity (250, 500 or 1000 kg / h). On such ovens it is easy to obtain a clean, evenly fried product without burnt particles. The main characteristic is the heating of the product from the inside, significant energy savings, cleanliness of production, and the purity of the resulting product, due to the absence of heating of the surface of the product and the walls of the furnace, the absence of soot, the absence of heating the air in the room, the absence of soot and burning, easy and precise adjustment of operating modes.

They are ideal for roasting all types of nuts, seeds, vegetables, including potatoes (for the production of dry mashed potatoes).

And the latest model that is gaining more and more popularity is microwave roasting ovens. Such an oven has the advantages of infrared ovens.

Coolers necessary for rapid cooling of the product. The cooling of seeds after roasting occurs rather slowly, while maintaining a high temperature inside the shell for a long time, therefore, coolers are used to prevent overcooking and rapid cooling. There are two types of coolers on the market:

• open round design with agitators and directed air flow;
• conveyor type.

The choice of cooler design depends on the area of ​​​​the room and the principle of operation of the furnace itself.

Polishing. For finer cleaning of the product from debris and carbon deposits, cleaning and polishing machines are used. When using such a machine, the need for pre-washing of raw materials is eliminated, because. this type of equipment copes with the cleaning of seeds better.

The last stage in the production of seeds is, of course, packing and packing.

The demand for products directly depends on “what the product is dressed in”, how colorful and attractive its packaging will be.

Standard packaging is: 3-seam bag "pillow" (seam on top, seam on the bottom, back in the middle "fin"). Such packaging is formed by filling and packaging machines with a volumetric or weight dispenser. A large number of questions always raises the principle of operation of the apparatus.

The product is poured into the storage hopper, after which it is fed into the dispenser, where the required doses are measured and, further, the package is formed.

Features that you should pay attention to are the productivity of the device (number of packs per minute), easy reconfiguration to a different package size, and a different dose of the product - these are the points that will allow the device to be universal.

Profitability and high productivity are achieved in automatic devices.

That's all the main points in the production of roasted sunflower seeds. Whatever equipment you choose, this type of production always remains highly profitable.

In addition to our own production, it is always possible to provide packaging services using existing equipment, which is also separate direction business.

The line is easily reoriented to the production of other products, such as frying and packaging of any nuts, packaging of dried fruits, the production of dry mashed potatoes, packaging of spices, food concentrates and much more.

In contact with

Classmates

This business idea is probably familiar to everyone, if not to everyone, then to many for sure. We have all seen grandmothers selling delicious homemade seeds more than once. They still sometimes let you try before you buy from someone better. After all roasted sunflower seeds it is a special product and requires special popularity and demand.

It can be noted that their example is a mini business project for the production and sale of fried seeds.

Grandmothers painstakingly grow (some may purchase) sunflower seeds, when the seeds ripen, they knock them out of the sunflower itself, then fry them at home, each according to its own recipe.

Frying options can be different, most are simply fried with salt, while some are poured with salt water during frying.

After that, it remains only to prepare branded bags from the newspaper and you can move to the place with the best traffic to sell the goods, and you can start promoting the goods by saying to passable consumers, for example, such a text “ roasted seeds buy do not pass by!

Grandmothers selling seeds quickly gained great popularity, and this simply could not be overlooked by enterprising people who betrayed this business idea on a large scale. They just had to build a chain of supply - production - and sales of seeds by packing them in a bright sealed package. Of course, these seeds were inferior in taste to those that were sold by grandmothers, but for the price they were noticeably superior.

How to organize your own production

First you need a room. The requirements for production and storage facilities are not much different from all other food production. The premises must comply with sanitary and building codes and regulations.

Equipment for production is divided into two types - it is gas and electric. Plus gas equipment production is that it is cheaper than electric, but there is also a minus, it requires additional investments for the installation of gas pipes in the room. The majority chooses electric production.

Warehouses, on the other hand, need additional protection against rats and mice, a concrete floor and a tight-fitting iron door are well suited. Also, do not forget about protection from birds that can fly in through windows or penetrate through a poorly covered roof. There are no special requirements for personnel, so there is no need to talk about high costs for paying personnel.

Production and additional equipment

According to the method of roasting, braziers can be divided into gas, electric and microwave ovens.

Microwave ovens are quite rare in production, but the range of their services causes only positive emotions, you should not limit yourself to roasting sunflower seeds with them. Microwave ovens are great for business expansion (see Development Outlook)

According to the roasting scheme, the ovens are divided into 2 types, periodic loading and unloading and walk-through:

— Furnaces of periodic loading and unloading, the so-called non-through furnaces, allow you to control the roasting process manually, stop the process at the right time and correct the problem that has arisen. But these ovens require personnel.

- Continuous, automated furnaces exclude the presence of the necessary personnel, and hence certain costs. The downside of automated ovens is the likelihood of worse product quality.

Packaging equipment is next in importance. Seeds will be packaged in a polypropylene bag soldered from a special polypropylene tape with two horizontal "Euro-seams" and one vertical overlap. The capacity of this package will be from 50 to 300 grams.

The mini-line for the production of fried sunflower seeds will consist of a semi-automatic packaging machine and an electric (gas) oven.

The cost of such a mini-line will cost a little less than 150,000 rubles, with a capacity of about 30 kilograms per hour. It will take a little less than 11 meters of floor space.

Regarding raw materials: if you use sunflower heads, then you will need a special crusher to extract the seeds (a grain cleaning machine - about 320 thousand rubles or a vibrating pneumatic table - about 180 thousand rubles).

In addition, sometimes sunflower seeds are washed in special baths before frying, and after frying, they are passed through a cleaner-cooler, consisting of a rotating sieve with a fine mesh, and simply sifting black dust and ash deposits from fried products. (For development prospects, see below)

Promotion of product sales

Of course, the success of a business depends on the quality of products, but do not forget about stimulating sales of roasted sunflower seeds. To help buyers make the right choice.

A good incentive to buy can be a surprise inside the product package. This surprise can be completely different, ranging from candy, chewing gum, chupa chups and ending with non-food products - a keychain, a toy or a souvenir.

Development prospects

After appropriate reconfiguration, the ovens that were used to roast sunflower seeds can be used with the same success for roasting pumpkin seeds, peanuts, coffee beans, etc.

In addition, by purchasing separate equipment for cleaning, peeling and separating sunflower seeds (about 670 thousand rubles), you can sell the sunflower kernel, which also has its own demand.

By and large, there are quite a few development options: it can be the production of fodder cake, cake, butter, drying oil, margarine, gozinaki, halva and much more.

In contact with

In our country, seeds are a folklore and even a cult product. When it comes to them, local punks or village clowns who litter appear in the image. Part of the population has a negative attitude towards seeds, but they are also unable to resist the attraction to them.
Sunflower seeds are hypnotizing, addictive, and even after a person's tongue starts to hurt, he is unable to stop.

In the 90s, all the empty places near grocery stores were occupied by grandmothers who sold seeds in paper bags, chewing gum and piece cigarettes. Old women had to master such a business because of small pensions.
Previously, raw seeds were bought at the nearest wholesale and retail market, then they were washed. After that, the largest frying pan was placed on the gas burner. The seeds produced by grandmothers in this way were really tasty. They were under high-level control.
However, time does not stand still. Production of roasted seeds reached a new level. Today, hundreds of thousands of bright plastic bags with seeds come out of the shops of various organizations every day. Now there are a huge number of different brands, but among them there are leaders whose product people know, the quality of their products remains unchanged. They develop their own business plan, from which people are tasty and not at a loss.

But how are the roasted sunflower seeds that we crack nowadays produced?

In our country, raw materials are produced in two regions - in Altai and in the Krasnodar Territory. Thin and long seeds are collected in Altai, and pot-bellied and short seeds are from Krasnodar. Sunflower seeds are delivered to the frying and packing shops by trains. After the crop is harvested, it is loaded into wagons and sent to the producers.

Roasted seeds must be produced every day. Therefore, regardless of the number of harvests per year, seeds are always present in the warehouses of manufacturers. The main enemies of seeds are: rodents, time and moisture. In large warehouses where seeds are stored, you can always see hundreds of mouse and rat nests. From moisture, heat and time, the seeds become moldy, because of this they acquire a bitter taste.

According to technology, seeds should not be washed. Firstly, it is very difficult to do, and secondly, washing spoils the taste of even those seeds that have not been spoiled. For frying, manufacturers take the seeds of a new and old crop. The mixing ratio depends on many factors. The main factor is the decency of the manufacturer.

Then the mixed raw material goes to the calibration. For this, a special machine with several levels of grids is used. Each grid has its own cell size. Thanks to this, the seeds are cleaned of dust, dirt, and small debris. The seeds are also divided into fractions. Then the largest seeds go into small bags. They are fried separately, as they are large, they require a special method and a different frying time. Medium seeds are placed in a large container, and the smallest seeds are packed in bags for home frying. The finer fraction is used in the manufacture of sunflower oil.
Salted seeds are made by dousing them with a salt solution, which is poured into large, swirling hot pans.
After frying, the seeds are again sent for calibration in order to clean them again. Then they are packed automatically into bags.

Video workshop - roasted sunflower seeds production line: